Our brain evolved to take shortcuts to quickly assess our surroundings.

This happens when assessing a pack or navigating a shelf to choose among options.

CloudArmy is the platform to discover:

• The best System 1 test to learn consumers’ unconscious associations with a pack design
• Emotional responses to pack design based on changes in colors, claims, shapes, images, icons and other pack elements.
• Affordably and iteratively during the design process