WHAT METHODS HAVE WE MASTERED?
Our multi-modal approach combines traditional research with new methods rooted in cognitive psychology and behavioral science to provide a holistic view of consumer's emotions, perceptions, attitudes, and behaviors. Advanced techniques include Implicit Association, Fast Choice, Findability, Eye Tracking and Visual Saliency. All are easily accessible with our global online toolkit, allowing you to evaluate any stimuli that can be displayed on a screen.
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