EPISODE 15: THE NEUROMARKETING SCIENCE & BUSINESS ASSOCIATION WITH CARLA NAGEL
How do marketers, agencies, and neuroscientists connect with each other? Richard talks to Carla Nagel about the NeuroMarketing Science & Business Association about gathering all the people focused on marketing with neuroscience, both in-person with conferences and via regular publications. Carla talks about ten years of building the association and the broadening horizons of neuroscience in industry. And if you're looking for case studies about success with neuromarketing, you want to be a member - there are hundreds of case studies to learn from!