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Understanding Consumer Neuroscience - The Blog

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WHAT THE RISE OF A.I. ASSISTANTS COULD MEAN FOR BRANDS
March 20 2025 - DARREN BRIDGER
AIARTIFICIAL INTELLIGENCECONSUMER INSIGHTSRETAILVOICEBRAND
THE HIDDEN POWER OF NEGATIVE PRODUCT ATTRIBUTES IN MARKET RESEARCH
November 25 2024 - DARREN BRIDGER
CONSUMER INSIGHTSBRANDSHOPPERS AND CONSUMERS
HOW THE IPHONE DESIGN APPEALS TO OUR BRAINS
September 6 2024 - DARREN BRIDGER
BEHAVIORAL SCIENCECONSUMER INSIGHTSCREATIVITYNEURO RESEARCHTECH
WHY WE CRAVE ICE-CREAM
August 2 2024 - DARREN BRIDGER
CONSUMER INSIGHTSCREATIVITYRETAILBRANDNEURO RESEARCH
BUILDING DISRUPTIVE BRANDS
June 14 2024 - THOM NOBLE
CONSUMER INSIGHTSCREATIVITYBRANDNEURO RESEARCH
EMBRACING MESSINESS AND CREATIVITY IN BEHAVIORAL SCIENCE
April 29 2024 - DAN BENNETT
BEHAVIORAL SCIENCECONSUMER INSIGHTSCREATIVITYGUEST BLOG
USING NEUROSCIENCE TO MAKE ENGAGING VISUALS
April 26 2024 - DARREN BRIDGER
CONSUMER INSIGHTSCREATIVITYPACKAGING DESIGNNEURO RESEARCH
THE PSYCHOLOGY OF CHOCOLATE EGG PACKAGING
March 21 2024 - DARREN BRIDGER
CONSUMER INSIGHTSPACKAGING DESIGNRETAIL
NEUROMARKETING INSIGHTS ON THE FAMILIARITY VS. NOVELTY DEBATE
February 23 2024 - DARREN BRIDGER
CONSUMER INSIGHTSADVERTISING